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How to Create & Remove Tags in Mailchimp Automatically

Issue:

I’m trying to figure out how to create Mailchimp Static Segments, now called Tags?

Solution:

First things first. What is Static Segment in Mailchimp?

A Mailchimp Static Segment is a type of saved segment that only includes the subscribed contacts who shared specific common qualities when created. Today, they are called “Tags" in Mailchimp due to Mailchimp Tags replacing Static Segments.

What are Tags?

Tags work the same way as Static Segments. It is just the name that was changed, but easier to use and has many more benefits.

This feature is very useful to CRM, Financial, and especially for eCommerce integrations, to help our subscribers target their specific customers without manually putting them into segments. Just set it then let SyncApps do the magic!

Try out the following steps on how to manually do a Tag in Mailchimp

  • Head to your Audience in Mailchimp and select a specific Audience.
  • Once you have selected a specific Audience, tap "Manage Contacts" and "Tag", then "Create Tag."
  • Set the criteria, let's say on the Audience you want to target a Campaign to customers with those ending with "@gmail.com." Email Address > Ends with > @gmail.com.
  • Tap Preview Tag, then this will show a segment with specific contacts under that Audience, tap " Save as Tag. Then there you have it!

How it works?

Now, let's see how it works and how Mailchimp Tags are created with SyncApps.

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It is now easy to automatically create Tag(s) based on your CRM List Views, Marketing List(s), Tag, Saved Search(s), Tearsheet(s), Campaign(s), or even eCommerce Product(s) and Variation(s) you have set up in Step 1 of the Sync Profile

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Please do note that if a Mailchimp user exposes Groups on the Update Profile form, then SyncApps will sync to the Marketing List, List View, or Campaign if these Campaign/List of Groups have been synced prior via SyncApps.

In Step 2 of the Sync Profile, you will need to select "Use Tag" under the Segmentation Method option. Just simply edit your Sync Profile. After editing, don’t forget to hit Save, next Reset Sync Process, and then Sync Now. This is so SyncApps can determine changes/customization in your profile before doing the magic. 

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If you want to automatically remove Tags from your Mailchimp records when they no longer apply to the CRM Lists, List Views, or Campaigns then just use our Full Sync Add-On to accomplish this task.

Check out this video on How Full Sync Add-On Works:

This feature is used by subscribers to overcome Mailchimp's 60 Group limitation per Audience, especially those who are using many products or categories in your system of record to sync to Mailchimp.

Need some help?

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Check out the options below on how you can contact our support team and find the answers you need to help you with your SyncApps integrations.

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