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How Campaigns from Mailchimp sync back to Salesforce

Hi there, thanks for visiting us in our discussion around how Campaigns from Mailchimp sync back to Salesforce!

If you're seeing duplicate Campaigns with your Mailchimp for Salesforce integration read on as we have a remedy for that issue.

We’ve put together an easy-to-follow guide that should get this problem sorted once and for all!

Pressed for time? Don’t worry, these easy steps should take less than 10 minutes of your time.

First of all, this guide will help solve issues related to syncing Mailchimp to Salesforce. It will also help tackle why duplicate Campaigns are occurring.

Let’s dig in! 

To make this process easy to understand, we have assembled a list of questions from some of our subscribers along with our answers. We are sure that you will find a question that relates to your use case and you will be set.

One of our subscribers was having issues with syncing Mailchimp to Salesforce getting duplicate campaigns when integrating.


It appears that two Campaigns are being created in Salesforce for each email we send via Mailchimp. We believe Cazoomi is making one and Mailchimp the other since one has the CazoomiId on it.

This is clearly not ideal as it's creating duplicate data which is unnecessary and costly via Salesforce storage. I wasn't involved with setting up the integration originally so this may simply be a case where an incorrect option was chosen, but I'm hoping this can be corrected quickly so I can remove the bad data and prevent it from being created in future.


Each Email Campaign sent from Mailchimp will create a "Tracking" Campaign (with a CazoomiId) in Salesforce for all metrics flowing from Mailchimp. 

How this works is, as since multiple Emails can be sent to Mailchimp Audience, and Group(s), the Salesforce Campaign that is used to create the Group in Mailchimp only has Group creation function.

Now, if you see duplicate Campaigns in Salesforce, please check to make sure the Email Campaigns you are setting up in Mailchimp do not have "Salesforce tracking" option checked.


See the flow below for best practice in setting up your campaign integration for Salesforce for Mailchimp.

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Check out our subscriber's story here on how SyncApps helped them save 100s of hours per year!


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