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Field Mapping for Opt-in/Opt-out and Unsubscribe Handling

Removing or modifying Email Opt-out to Unsubscribe mapping

  • Mapping a custom Email Opt-in field in Salesforce to the Mailchimp Unsubscribe field in Field Mapping allows the custom field to act as the unsubscribe field for your organization.
  • After changing the Unsubscribe field mapping to a custom field in Salesforce, it is necessary to reset the Sync Process for the changes to take effect.

Automatically unticking custom Email Opt-in field on unsubscribe

  • Mapping a custom Email Opt-in field in Salesforce to the Mailchimp Unsubscribe field in Field Mapping allows the custom field to act as the unsubscribe field, so that when a Mailchimp unsubscribe occurs, the custom Email Opt-in field can be automatically unticked.
  • After mapping the Unsubscribe field to a custom field in Salesforce, it is necessary to reset the Sync Process for the changes to take effect.

Premapped Email Opt-Out field exclusion

  • The Mailchimp 'Unsubscribe' field can be mapped to the Salesforce 'Email Opt-Out' field in Field Mapping. To adjust this mapping, reconnect your integration and review the Field Mapping section, ensuring 'More Options' is checked to access and modify the mapping for the Unsubscribe field.

 

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