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Sync eCommerce Data from NetSuite to Mailchimp

Thanks for dropping by and are you trying to integrate all NetSuite Sales Orders, Products, and Customers from NetSuite to Mailchimp to analyze eCommerce metrics? 

SyncApps integrates with NetSuite’s SuiteCommerce Advanced eCommerce platform and NetSuite's ERP side you are in luck.

Marketing automation from Mailchimp is a powerful tool for eCommerce businesses. 

"Whether you’re a brick and mortar looking to supplement your business online, an online-only retailer, a daily deals site, or a retail giant, Mailchimp has everything you need to connect with your audience, advertise your products, sell more stuff, and grow your business." 

The eCommerce feature for NetSuite is a way to allow your marketing team to create Mailchimp segmentation for future marketing or remarketing using purchasing data from NetSuite to Mailchimp.

HOW TO GET STARTED

Sign up here for the Free Trial and start integrating!

Be sure that your NetSuite Role, the one that is used in the integration, has the correct set of Permissions so that the eCommerce data will be syncing over to your Mailchimp Store.

Required Level of Permissions for NetSuite Integration

To sync your NetSuite eCommerce data to segment based on purchases from NetSuite, please select this option in Step 2 of the Set Up, a term for your integration.

"Sync eCommerce Data"

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The first time the integration runs may take some time because it will sync all NetSuite Sales Orders, Products, and Customers from NetSuite to Mailchimp to analyze eCommerce metrics.

If you're on the Free Trial or just testing it to see how it looks like, once you've enabled the "Sync eCommerce Data", please head over then to Step 6 and specify the integration Start Date of your preferred date:

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On the example above, this means that SyncApps will only sync all your records including eCommerce Data that are created since " January 1, 2021" will just be the only ones that will be syncing over to Mailchimp.

If you have a lot of these records then the best practice is to do this over a weekend to not interrupt other integrations running in NetSuite or actually turn these other integrations off to run only SyncApps for this process over the weekend.

If you already have an existing Set Up and want to update, once this option is selected, then please do not forget to Reset Sync Process and Resync.

eCommerce Store Name

The Store name can be the SuiteCommerce Store Name in NetSuite where your eCommerce shoppers visit or any name you choose. 

eCommerce

Purchases from NetSuite will be displayed by date on the Mailchimp record as seen in the screenshot below.

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For each transaction, Mailchimp includes the number of items purchased, the order total, average order value, and order number. Tap the order to view the details in your connected store. From these connected store value fields, you can run automation in Mailchimp to meet most any marketing automation requirements so give it a try today.

For metrics like "Total revenue" and "Average order value" we automatically place them inside the relevant placeholders that Mailchimp allows in their eCommerce 360 for each Mailchimp record.

Product images and their URL are synced to Content Studio> Products> (select a specific Product) View details.

 

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For the Products images sync, these will be integrated from the NetSuite File Cabinet by default. These are the pre-mapped Products fields: 

NetSuite Mailchimp
Item Internal ID Product ID
Item ID Product Title
Item Store Display Name Product Description
Item Image URL Product Image URL
Item Onlne Price Product Variant Price


Product Custom field mapping is not supported due to NetSuite API not being available for it.

Need to also sync NetSuite Abandoned Carts to Mailchimp? Check this out!

If you have any questions or hit any snags on this feature please reach out to our 24/7 Support Team today.

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